Creating an engaging and useful feedback and incentives system
Financial incentives are inefficient is Dashers don't know what to do or how to do it.Ineffective system, not able to take action. Confusing. Lack of actionable information creates frustration and undermines trust.
Foundation: Building Trust
Dashers must trust feedback for the system to work. Build trust by only giving Relevant and Actionable feedback.
- "This Dasher is the worst!"
- "It would have been nice if he'd come to my door."
Collection - Unfairness = Feedback
Direct Audience Feedback