| Live Nation | Client work | |
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We were as giddy as Angus-style schoolboys when Live Nation asked us to design the new AC/DC Fan Club website.
As performers, AC/DC has sold 200 million albums worldwide over what can only be described as a legendary four-decade long rock and roll extravaganza. |
Their fan site, which gets upwards of 20,000 hits a day, needed to stay true to the band’s loyal fans while using embracing new technology to be relevant and accessible to the younger iPhone generation. Overall the project allowed us to work in a fun, grungy style that got the direct seal-of-approval from both Live Nation’s CEO and AC/DC’s band manager. | |
